# Durable Pricing (2026): What You'll Actually Pay

> Pricing breakdown, checked July 2026. Source: https://durable.com/pricing

Last checked: July 2026. HTML version: https://www.seldonframe.com/durable-pricing

## The short version

- **Starts at:** **$0**
- **What stacks on top:** No bolt-on **add-on**s are published — the meter is AI image/chat usage caps per tier, and upgrading raises the cap rather than paying per use.
- **SeldonFrame comparison:** **$29/mo** **flat**, **unlimited workspaces** — no meters
- **Free tier:** Yes — durable.site subdomain, CRM to 10 customers, 5 AI images + 10 AI chat messages/mo

## Plans

| Plan | Price | Who it's for |
|---|---|---|
| Free | **$0** | Testing an AI website |
| Launch | **$25/mo** (**$22/mo** annual) | Solo service businesses |
| Grow | **$49/mo** (**$41/mo** annual) | Growing service businesses |

## What stacks on top

- **AI usage caps:** No bolt-on **add-on**s are published — the meter is AI image/chat usage caps per tier, and upgrading raises the cap rather than paying per use.

## Free tier

Yes — durable.site subdomain, CRM to 10 customers, 5 AI images + 10 AI chat messages/mo

## Annual billing

Save **15%** billed annually.

## The bottom line

Durable's pricing is genuinely simple and cheap (**$0–$49/mo**), with no hidden meters beyond AI usage caps. The trade-off is what's missing, not what it costs: there's no AI voice receptionist and no real booking calendar behind an agent.

## How this compares to SeldonFrame

SeldonFrame is **$29/mo** **flat**, unlimited workspaces, with AI and telephony on your own keys at raw provider cost — no meters to track. See the full comparison: https://www.seldonframe.com/compare/seldonframe-vs-durable and https://www.seldonframe.com/alternative-to-durable.

## FAQ

**How much does Durable cost?**

Durable's pricing is genuinely simple and cheap ($0–$49/mo), with no hidden meters beyond AI usage caps. The trade-off is what's missing, not what it costs: there's no AI voice receptionist and no real booking calendar behind an agent.

**Does Durable have a free plan?**

Yes — durable.site subdomain, CRM to 10 customers, 5 AI images + 10 AI chat messages/mo

**What's the cheapest Durable alternative?**

SeldonFrame: $29/mo flat, unlimited workspaces, first workspace free forever, with AI and telephony on your own keys at raw provider cost. https://www.seldonframe.com/alternative-to-durable

## Sources

Prices checked July 2026 on https://durable.com/pricing

## Get started

- Start free (build the workspace in ~3 minutes, before signing up): https://www.seldonframe.com/signup
- All pricing pages: https://www.seldonframe.com/alternatives