The 3-minute demo

Watch SeldonFrame go from sign-up to a live, eval-gated chatbot taking a real booking. Three minutes, zero clicks past sign-up — the rest is Claude Code.

The flow

Here's what the demo video shows. You can run it yourself in the same time — once you've connected Claude Code.

Sign up (30s)

Go to /signup. Pick the HVAC template. Name your business "Acme HVAC." You land on the dashboard with a starter chatbot already in draft mode.

Build a chatbot with Claude Code (60s)

Open Claude Code and say: "Build me an Acme HVAC website chatbot. It should answer FAQs about furnace and AC repair, give pricing for diagnostic visits ($89), and book appointments. Use my Anthropic key."

Claude Code calls build_website_chatbot — one tool that creates the agent, sets its personality, plugs in the booking tool, generates an eval suite, and runs it. You watch the eval bar fill up.

Eval gate (30s)

The agent passes 8/8 scenarios — it correctly answers FAQ questions, refuses to make up prices, and successfully books a test appointment. Eval pass rate ≥87.5%, so it's allowed to publish. Claude Code flips the agent live.

Embed on a site (15s)

Claude Code outputs a one-line embed snippet. Paste it into your existing website, or use the auto-generated landing page at acme-hvac.app.seldonframe.com.

Take a booking (45s)

Visit the site as a real user. The chatbot pops up. You ask about AC repair, get a quote, ask to book Friday at 2pm. The bot confirms, creates a booking in the CRM, and schedules a 24h reminder via the post-booking workflow.

Open the dashboard. The booking is there. The contact is there. The conversation is logged. The reminder is scheduled.

Why this matters

Every step except step 1 was Claude Code calling MCP tools. No admin click-through, no copy-paste, no JSON config. The whole operation is reproducible from natural language — which is the point.

Try it yourself

If you have an Anthropic API key, you can run this end-to-end in your own workspace right now:

Sign up and pick HVAC.
Paste your Anthropic key.
Connect Claude Code.
Tell it the prompt above. Watch it build.